In celebration of the 50th Anniversary of Independence, Grenada will be honoured in the Intellectual Property (IP) Spotlight at the World Intellectual Property Organisation (WIPO) Assemblies, taking place from 8–17 July 2025, at WIPO Headquarters in Geneva, Switzerland.
This milestone recognition places Grenada at the forefront of global discussions on intellectual property (IP), innovation, and sustainable development, particularly for Small Island Developing States (SIDS).
This showcase is a key component of Grenada’s differentiation strategy for its origin-linked products — nutmeg, cocoa, and rum — under the “Pure Grenada” brand. It also provides a platform to engage the global community in Grenada’s journey toward Geographical Indications (GIs) and value-added branding.
Grenada’s delegation is headed by Sen. The Hon Claudette Joseph, Attorney General and Minister for Legal Affairs, Labour and Consumer Affairs.
Other members of the delegation include Robert Branch, Registrar of Corporate Affairs and Intellectual Property Office, representatives of the Grenada Office of Creative Affairs, and Jevaughn John, youth IP ambassador.
Strategic Presentation: IP for SIDS
Grenada will deliver a special presentation titled “The Strategic Importance of IP for SIDS” highlighting:
- The unique vulnerabilities and opportunities of SIDS
- Untapped potential in culture, biodiversity, innovation, and traditional knowledge
- IP as a tool for economic resilience and diversification
- Protection of traditional knowledge, folklore, and genetic resources
- Empowerment of creatives, entrepreneurs, and youth through accessible IP systems
- The importance of digital IP tools, education, and infrastructure tailored to small states Spotlight Reception and Exhibition
A cocktail reception and cultural exhibition will be held on 14 July 2025 at 6 pm, with an expected attendance of 600 guests, including delegates from 193 member states.
Featured exhibits:
- Grenada Nutmeg: Grenada Cooperative Nutmeg Association (GCNA)
- Grenada Cocoa: Grenada Cocoa Association
- Grenada Rum: Grenada Rum Producers
- Pure Grenada: Grenada Tourism Authority
Strategic engagements and opportunities
- Government and private sector officials will meet with WIPO to advance the “Build Better Project”, aimed at strengthening Grenada’s legal and regulatory framework for GIs
- A study tour by Grenadian producer organisations to Swiss GI facilities will offer firsthand insights into the Swiss GI system
- Over 7,500 farmers (4,000 nutmeg and 3,500 cocoa) stand to benefit from improved market access and pricing through GI certification
- Jevaughn John (V’ghn), Grenada’s Cultural Ambassador and top Soca artiste, will be named a WIPO IP Ambassador and will headline the musical entertainment at the reception — marking the first time Soca music will be featured at the WIPO Assemblies
- Grenada’s Minister for Intellectual Property will deliver remarks on the opening day of the Assemblies
- CAIPO and the Grenada Office of Creative Affairs will present new IP-related projects in the creative sector, aligned with the government’s focus on the orange economy
Understanding Intellectual Property
Why IP Matters:
- Protects and incentivises creativity and innovation
- Encourages investment and job creation in creative industries
- Safeguards cultural expressions and traditional knowledge
- Provides legal protection for businesses expanding into global markets
- Enables monetisation of innovations through licensing and sales
WIPO’s role:
WIPO leads the development of a balanced and effective international IP system, promoting global cooperation and supporting innovation and creativity for the benefit of all.
Office of the Prime Minister
